Bologna Children’s Book Fair 2014: The Rights Place to Be!

Elaine McQuade

Anne-Marie, head of rights at Oxford Children’s, once worked out that her team travel over 109,000 miles every year. Their job is to sell rights to publishers from around the world to publish OUP children’s fiction, picture books, dictionaries, home learning and schoolbooks into their own languages. The team visit publishers in their offices and at book fairs around the globe, and, of course, they also keep in contact via email and the internet. However, the Bologna Book Fair is still the most important event in the children’s publishing calendar for them. Every year in March, thousands of children’s publishers pour into this gorgeous Italian city with its stunning medieval centre around the Piazza Maggiore.

The ‘Fiera’ takes place in a large, purpose built complex, where around 1,200 publishers and other related organizations from 75 countries showcase the titles or the services they have to sell. The fair’s website states that about ‘25,000 international professional trade representatives’ attended last year.

The Oxford Children's Books stand

The Oxford Children’s Books stand

The run-up to the fair’s opening is one of the busiest times in the publishing year. The British picture book industry, in particular, has been built on co-editions. Colour printing is very expensive so publishers need to build print runs by selling rights to as many customers as possible. The more books we can print, the cheaper the books become to produce for everyone.

Customers naturally want to see as much of the finished book as possible. So for the past few months, authors, illustrators, editors and designers and the production team at OUP have been extremely busy getting proofs ready for the fair.

Here’s a sneak preview of some of the projects we took to Bologna this year, which will be published later on this year or in 2015:

What a Wonderful World

A glorious picture book version of one of the most popular songs of all time

The Adventures of Mr Toad

A funny and fabulously illustrated picture book retelling of ‘The Wind in the Willows’ for younger readers

Here’s author/illustrator Steve Antony with his rather tempestuous ‘toddler’ Betty and his US publisher:

Steve Antony and his US publisher.

Steve Antony and his US publisher with a sneak-peak of Betty herself!

The Rising

The stand-alone sequel to last year’s exciting river bank adventure ‘The River Singers’

 

Charlie Merrick's Misfits in Fouls, Friends and Football

A top-of-the-league tale, publishing in time for the 2014 Football World Cup!

 

The Private Blog of Joe Cowley

The hilarious and highly illustrated of a teenage, self-confessed ‘girl-repeller’

 

Cakes in Space: the intergalactic new Reeve and McIntyre production!

Cakes in Space: the intergalactic new Reeve and McIntyre production!

Philip Reeve and Sarah McIntyre weren’t in Bologna this year but do see the Bologna blog for 2013 for pictures of the two wowing the crowds.

Just before the fair we wrapped up a deal with Philip Reeve’s agent (Philippa Milnes-Smith of LAW) to publish his next novel for older readers. We’ll be publishing it autumn 2015. We sent a press release to the trade press and were pleased that ‘The Bookseller’ magazine featured the story in their daily emailed news flash. It is another way of ensuring that foreign publishers, keen on British fiction and picture books, are kept abreast of exciting new projects, while they are at the fair.

Here’s some of the team at the fair presenting our list to colleagues from around the globe. I am constantly amazed that almost everyone can speak English. However, between them the rights team can speak over 10 different languages so, communication is rarely a problem.

Head of Rights, Anne-Marie Hansen. In the background you can see displays for Charlie Merrick's Misfits in Fouls, Friends and Football and The Rising.

Head of Rights, Anne-Marie Hansen. In the background you can see displays for Charlie Merrick’s Misfits in Fouls, Friends and Football.

Giuseppe

Rights Manager, Giuseppe Trapani.

Rights Manager, Stella Giatrakou.

Rights Managers, Stella Giatrakou and Valentina Fazio hard at work!

Clare, Helen and Pete from our fiction and picture book editorial teams were also at the fair seeing agents and foreign publishers, who presented them with projects, manuscripts and picture books that we might look to publish in the UK. It’s fascinating to wander around the stands of colleagues from countries such a France, Korea, or Italy and to note sometimes similar trends but often very different illustrative styles.

The rights team/editors arrange appointments in half an hour slots from around 9.00 till 6.00 daily throughout the fair.

Time for a cappucino!

Time for a cappuccino!

Coffee breaks or a dash to the queue for the loos (too few loos and a preponderance of women publishers is not a good combination) have to be squeezed in if and when someone turns up late for an appointment.

Many UK retailers take the opportunity to visit the fair and Louise, our sales director and I gave them a preview of some of the projects we have coming much later in the year and in 2015. Siwan from production was here to meet with suppliers from outside the UK who are involved in the production of our print and digital books.

Vineeta and Sam from our dictionary team were also at the fair. In 2016 we are very much looking forward to publishing the ‘Oxford Roald Dahl Dictionary’. 2016 is the centenary of Roald Dahl’s birth and Vineeta and I attended a presentation and dinner for many of his foreign and UK publishers where we heard about the exciting plans the Estate has to celebrate the anniversary around the world. I sat on a table with lovely publishers from Taiwan and Estonia as well as Amanda from Puffin and it was great to hear how popular Roald’s books are around the world. Here’s Vineeta and me leaving the beautiful, medieval palace where the event was held. The photo is a bit dark but you can see we’ve got our winter coats on! It’s been pretty chilly weather-wise.

Head of Children's Dictionaries, Vineeta Gupta and Head of Marketing and PR Elaine McQuade.

Head of Children’s Dictionaries, Vineeta Gupta and Head of Marketing and PR, Elaine McQuade.

For a few days in March Bologna becomes the centre of children’s publishing and it is always a joy to meet colleagues from around the world who work in this wonderful, creative and important industry.

Elaine pic

Elaine McQuade is Head of Marketing and PR for OUP Children’s Books

 

About oxfordchildrens
Inspiring a lifelong love of reading, Oxford University Press Children’s Books publishes a wealth of wonderful books for children and teens. www.oxfordchildrens.co.uk blog.oxfordchildrens.co.uk @OUPChildrens

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